Didriksons began the manufacturing of their rain clothes as early as 1913. Since that time the company has followed the development of the materials and progressed from oilskin clothes, that had not been welded together, and thus were not completely water proof, to today’s functionally adjusted material that even breathes.
The sales volumes increased drastically when the thinner and more flexible materials were introduced in the 80’s. Now we find comfortable, practical rain clothes that everyone can enjoy wearing.
Didriksons began the manufacturing of their rain clothes as early as 1913. Since that time the company has followed the development of the materials and progressed from oilskin clothes, that had not been welded together, and thus were not completely water proof, to today’s functionally adjusted material that even breathes. The sales volumes increased drastically when the thinner and more flexible materials were introduced in the 80’s. Now we find comfortable, practical rain clothes that everyone can enjoy wearing.
Today, however, Didriksons deliver more that just rain clothes. In the past couple of years they have seen a massive increase in their sales, which is mainly due to enhanced designs and very successful jacket collections. Their prices are slightly lower than other brands that we stock, despite good design and quality. Today the Didriksons name represents great value for money clothing that always contains functionally suitable materials and in addition carries a strong children’s range.
Due to its long tradition of manufacturing rain clothes we feel that the Didriksons brand has a very genuine feel to it. Our best sellers are in particular the Didriksons ladies jackets and despite that we continuously increase our purchase volumes, the most popular designs and sizes still usually run out before the season ends. So, don’t wait too long to order your favourite from the Didriksons collection, because the sales turnover is very high.
